Drawing on the idea that many identities within one personality exist simultaneously, work shows that they are connected, yet one cannot always see the connections between those multiple identities of any given individual. In today’s ever-changing and increasingly demanding world we are forced to define ourselves anew. Also, we are constantly trying to better define ourselves, to find the source or essence as we attempt to realize who we really are and what we are searching for. In contrast
to this search for an essence there are many who create an identity to be able to promote their interests in achieving a level of social or economic success. They invent an image of themselves based on socially understandable and accepted symbols that, for example, represent power and control over the others. They all belong to the world in which they are ‘like’ a Virgin but not a real Virgin. This is the world of Madonna, who is nowadays the symbol of a ‘society of constructed images’, while
constantly playing with her identities.
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